Open House Flyers That Attract Buyers and Win Listings
- Anthony Hensley
- Jun 20
- 2 min read
An open house flyer is the printed handout that gives visitors the key details of a property on display. A great flyer does more than inform — it leaves serious buyers with a premium reminder of the home and reinforces the seller's confidence in their agent.
What every open house flyer needs
A standout exterior or hero photo at the top
Address, price, beds, baths, and square footage — easy to scan
A short, compelling description of the home's best features
Additional photos of kitchens, primary suites, and outdoor spaces
Your branding and contact info so interested buyers know who to call
Design that drives action
Open house flyers compete for attention against every other property a buyer tours that weekend. Clean layouts, professional photography, and quality paper make yours the one they keep. For luxury listings, a folded brochure may serve better than a single sheet — more space to tell the home's story.
Flyers do double duty
Sellers notice the quality of your marketing. A polished open house flyer signals to your current client — and any neighbors who stop by — that you invest in presentation. That impression helps you win the next listing as much as it sells the current one.

Print enough, and print well
Estimate your expected traffic and print extra; running out looks unprepared. Heavier stock and accurate color photography are worth the small added cost when a flyer represents a high-value home.
Tie it to your other materials
Match the flyer's branding to your postcards, brochures, and signage so every piece of your marketing reinforces one recognizable identity.
REMD designs and prints open house flyers and property brochures with luxury print quality and fast turnaround — from concept to completion. Request your flyers for this weekend's open house.



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